“Our customers want AI, but nobody can say what for.”
The request reaches product and engineering without a use case. Building something just to tick the box costs money and helps nobody.
Find what's behind it
What are customers actually trying to get done, and where do they lose time today?
Decide each use case
AI, algorithm, both, or not worth doing, with the reasoning written down.
Give customers an answer
A concrete roadmap you can stand behind, including what you won't build and why.